IASP - Step Closer

We had the pleasure of designing and directing this film for the International Association for Suicide Prevention (IASP) for World Suicide Prevention Day (WSPD) 2020. The aim of the film is to raise awareness and to empower viewers towards collective action with the message that, through working together, we can all prevent suicide.

We partnered with Mutts and Misfits who provided the strategy and writing and then we developed a look and feel and mini toolkit to tell the story. We worked on a master two-minute film along with a cutdown and social snippets. We also supplied still imagery that all went towards a press toolkit that was shared ahead of WSPD.